{"id":16,"date":"2017-06-25T21:27:54","date_gmt":"2017-06-25T21:27:54","guid":{"rendered":"http:\/\/mitmgmtfaculty.mit.edu\/jhauser\/research-publications\/"},"modified":"2025-09-03T14:58:47","modified_gmt":"2025-09-03T14:58:47","slug":"consulting","status":"publish","type":"page","link":"https:\/\/mitmgmtfaculty.mit.edu\/jhauser\/consulting\/","title":{"rendered":"Consulting"},"content":{"rendered":"

Marketing Consulting<\/a><\/h3>\n

Litigation Support<\/a><\/h3>\n

Advisory Positions<\/a><\/h3><\/div><\/div>

Marketing Research and Product Development Consulting<\/h3>\nProfessor Hauser has consulted with a variety of corporations on product development, sales forecasting, marketing research, voice of the customer, defensive strategy, advertising response analysis, and R&D management. He works closely with\u00a0Applied Marketing Science, Inc.<\/a>\u00a0to provide marketing and marketing related consulting and with both the Analysis Group<\/a>\u00a0and Cornerstone Research<\/a>\u00a0<\/a>to provide econometric analysis, strategic consulting, and litigation support. Hypermorphing Technologies<\/a> provides website customization (morphing) and adaptive medical testing.<\/div><\/div>

Litigation Support<\/h3>\nProfessor Hauser has provided expert testimony on marketing, marketing research, survey design, demand forecasting, product confusion and other topics on a variety of cases. He works closely with the Analysis Group <\/a>and Cornerstone Research <\/a>to provide careful analysis and testimony. Applied Marketing Science, Inc<\/a>.\u00a0provides marketing research litigation support.\n

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Key:<\/p>\n